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Free Up Your Face


As much as we love glasses—and helping people mix up their style with great looking eyewear—we understand that some days it's nice to be free from frames. Maybe you want to swim, ski, or just give your eyes a little breathing room, so to speak.


Birth of a Brand: Westend

Lifestyle, Fashion

We're as excited as expectant parents about the launch of Westend! Conceived between the coasts in Columbus, Ohio, Westend is a collection of eyewear that mixes vintage opulence with a swirl of downtown couture that's straight from the heart of Middle America.


Frames We Love: Red Lotus 218Z


When our digital content specialist, Wendy, isn't generating great code for our website or scheming how to fit more shoes in her closet, she likes to give her no-nonsense opinion about frames.

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